Excitement ripples as Samsung unveils Galaxy S7 and S7 edge

Excitement ripples as Samsung unveils Galaxy S7 and S7 edge

Three days ahead of its official April 1 launch in Jamaica, technology giant, Samsung Electronics, hosted select media to an unveiling of the latest innovative additions to its Galaxy family – the S7 and S7 edge.

Samsung regional marketing manager Jennifer Donley makes a presentation at Tuesday's launch at the Jamaica Pegasus Hotel

Samsung regional marketing manager Jennifer Donley makes a presentation at Tuesday’s launch at the Jamaica Pegasus Hotel

SAMSUNG GALAXY S7 LAUNCH 11Held at the Montego Suite of the Jamaica Pegasus Hetel in New Kingston, there were  presentations from Samsung regional marketing manager, Jennifer Donley and regional product trainer, Leonardo Silva. Silva’s dazzling multi-media presentation showed off the full effect the two beauties, the S7 and the S7 edge, and by the end of it one thing was obvious, everybody was yearning to get up close and personal with the two Galaxy S7 models and also the Gear VR headset.

SAMSUNG GALAXY S7 LAUNCH 4According to Samsung, the S7 and S7 edge push the limits of what traditional smartphones are capable of. In addition to its much-hailed sleek design, other awesome features include streamlined software functionality; unparalleled connectivity to a galaxy of products and experiences and a more advanced camera.

Samsung regional product manager Leonardo Silva

Samsung regional product manager Leonardo Silva

The camera

With the Galaxy S7 and S7 edge, Samsung is now the first to offer dual pixel technology on a smart SAMSUNG GALAXY S7 LAUNCH 1

phone.  In an interview wtih riddim-donmagazine at the launch, Leonardo Silva and Jennifer Donley explained the concept of dual pixel technology, noting that this feature, up until now, had been found in SLR cameras only.
“What happens is that 100% of the pixels capture the pciture, whereas in other cameras it’s about 25%,” Ms Donley pointed out.

SAMSUNG GALAXY S7 LAUNCH5The models also have a super cool motion panorama feature which actually shows movement in the pictures at playback; and not to mention that the picture quality is absolutely mind-blowing, even in low light. The S7 and S7 edge are also better in low light and have a faster auto focus – an incredible 0.15 seconds! No more missed shots. Riddim-don magazine can safely say that the S7 and S7 edge are a photographer’s dream.


Dust and water resistant

As Mr. Silva stated in his presentation, “Samsung is always innovating” and part of the cutting edge innovation found in the Galaxy S7 and the S7 edge are the dust and water resistant features. SAMSUNG GALAXY S7 LAUNCH 10

One of the well-informed Samsung reps pointed out to riddim-donmagazine at the launch that it was possible to even take your new S7 and S7 edge to the beach and use it under water. He did admit, however, that he hadn’t tried it out as yet as he had not been to the beach. “But it is totally water resistant,” he said as he whipped out his personal model and showed us that because of the design, there was no way that water could affect any of the ports or the screen. Clearly, the new S7 models will definitely take their users into uncharted waters.

SAMSUNG GALAXY S7 LAUNCH6And for gameheads the new Game launcher and Vulcan API will certainly revolutionise their experience as they can now record their experience and share their screens with other gameheads and play high performance graphic games with lower battery concumption.

SAMSUNG GALAXY S7 LAUNCH 3The Samsung S7 and S7 edge will have their official alunch tomorrow (April 1) in Jamaica. Riddim-donmagazine will keep you posted because we know that one question on everyone’s lips is: “What is the price?”


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