Staying true to their commitment of presenting the unique Jamaican art form of sound clash to the masses, promoters Irish and Chin are giving their renowned event World Clash a new look.
Dubbed the “World Series” or big league of sound clashes, World Clash will no longer feature past world champions in their line-up, including clash icon sounds/selectors or the industry’s elite class members, affectionately referred to as “Dinosaurs” by clash fans. Rather, although these sounds have the utmost respect of the promoters and fans, the famed World Clash will serve as the platform for clash stars of tomorrow, yielding the slogan “The Rise of New Champions.”
Set for Saturday, October 8 inside New York entertainment hub Amazura (Queens, New York), World Clash “The Rise of New Champions” will feature the talents of seven sounds representing five major countries, including Renaissance (Jamaica), Innocent (U.S. Rumble Champion), King Turbo (Canada Rumble Champion), King Tubby’s (United Kingdom), Warrior Sound (Germany), Jugglerz (Germany) and Young Hawk (U.S.).
With quite the diverse line up of skilled contenders, rivalries will erupt on the World Clash stage, offering fans an unforgettable Reggae Dancehall experience.
While some consider this to be a risky move, the ingenuous Irish and Chin promotions team is thrilled about embarking in this new direction, deeming it necessary for their World Clash brand and sound clash overall. “The preservation of sound clash culture is of key importance to me,” says Garfield “Chin” Bourne of Irish and Chin. “Changes are necessary to ensure that future champions are entering and thriving in the sound clash arena, while stimulating the interest of younger generations.”
As a part of their RESET (Restoring Exciting Soundsystem Entertainment Together) campaign, the promoters will also ensure that their “World Clash” and “Rumble Series” brands place less emphasis on dub plates and more emphasis on talent, allowing the use of 45s to be played. Further, they will strive to provide more viable local and international platforms for younger contenders to compete.